Robert Levin, who founded the magazine The New York Enterprise Report in 2003 to serve the needs of growth-minded business owners, has recently started a new media company, RSL Media, which provides content marketing solutions for small-business owners in the New York City area. Here, Levin shares his perfect day in NYC.
Where: What made you want to start up a media company for small-business owners in the first place?
Levin: I’ve always believed that entrepreneurs and business owners should be viewed as heroes in the United States, and I wanted to help them. Also, I felt it was time for me to start my own business.
Where: What was the challenge in starting a small business?
Levin: Like a lot of entrepreneurs, I started with nothing other than an idea and some money I had stashed away. The challenges: Finding people who share your vision, building the “product,” getting your first few customers and convincing yourself that you are doing the right thing.
Where: Why do you live in New York?
Levin: Other than time away for college, I have lived in New York City or its suburbs my entire life. There is no place in the world that has the vibrancy and energy of New York.
Where: What’s your favorite thing to do during downtime?
Levin: What’s downtime? I love a run in the ‘hood, which used to be Central Park but now is Riverdale. I like exploring Van Cortlandt Park and Wave Hill with my family, as well a taking a ride to the Hudson Valley.
Where: Where are the “must-sees” that you would advise for a visitor?
Levin: Take a walk in Central Park, then walk to Times Square: It will feel like another world. Get a pastrami sandwich at Katz’s Delicatessen and visit Grand Central Terminal. It is breathtaking, and it also has a variety of places to grab a quick—or slow—bite.
My Perfect Day
MORNING: Go for a Run
An early run, say three or four miles, around my neighborhood, Riverdale, in the Bronx. It has a nice combination of hills and a never-ending number of amazing properties to check out. It is an area that is different from any other in New York. It is so beautiful and so rural.
AFTERNOON: Park and Lunch
Explore the Central Park Ramble [a 38-acre woodland landscape situated between the park’s lake and the Great Lawn] with the kids, and then take the subway downtown for a filling lunch at Hill Country Chicken on W. 25th St. and Broadway. Or, we might go to Kobeyaki on Seventh Ave. and W. 27th St. for some terrific Japanese food.
EVENING: Dining and Then Some
I enjoy the view of the Hudson River and Palisades from my living room while having a family dinner (sometimes with friends). Maria, my wife, is a great cook! A late-night option would be to check out a cool band at the Brooklyn Bowl in Williamsburg, or the Highline Ballroom on W. 16th St. As I also love New Orleans funk, I might try and find what funk band might be playing somewhere in the city.